Project: Programmatic Advertising Decision System

Acronym PADS (Reference Number: 11582)
Duration 01/10/2017 - 30/09/2019
Project Topic The project aims to develop a computerized support system for online advertisements based on revenue prediction models and data-driven modelling. The system will aid programmatic advertisement buying for online publishers by providing real-time adaptive decision on the best advertisement offer from different impression suppliers. The output will be an optimal configuration, which can lead to a significant revenue improvement.
Network Eurostars 2
Call Eurostars Cut-Off 7

Project partner

Number Name Role Country
1 Triodor Arastirma Gelistirme Yazilim ve Bilisim Ticaret Limited Sirketi Coordinator Turkey
2 Orangegames Holding BV Partner Netherlands
3 Technische Universiteit Eindhoven Partner Netherlands